Anthropologie partners with LoverGirl (prev @myladygarden) for their Chelsea in Bloom installation. LADYGARDEN is an ever-evolving creative experiment, using flowers as the core medium in their creative journey. Known for their non-traditional aesthetic, LADYGARDEN takes pride in testing the boundaries of what is perceived as floristry.  For the ‘Floral Feasts’ theme, they are creating a series of oversized summer strawberry sculptures in the Anthropologie Kings Road store windows, named: ‘Strawberry Fields Forever’. Created from 3D frames and then covered in red gerbera flowers and Amaranthus, LADYGARDEN will bring to life the playful, oversized berries using texture and block colour at the core of the aesthetic. With Pimm’s season and Wimbledon just around the corner, the visuals represent the love of British strawberries on long summer days, designed with a sweet, nostalgic, playful feel in mind inspired by founder of LADYGARDEN (Kai’s) childhood garden. See video here.

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Camden Market / Hawley Wharf